In 2024 alone, Google says it blocked or removed 5.1 billion ads, restricted 9.1 billion more and suspended over 39 million advertiser accounts — most before a single ad was served.
Google releases 2024 Ads Safety Report Read More »
Interpublic reported a 3.6% organic revenue drop in Q1, in line with expectations after major 2024 account losses. Total net revenue fell 8.5% to $2 billion.
IPG reports organic revenue shortfall Read More »
After a limited test in January, Meta is now rolling out Threads ads globally, opening new options for marketers.
Threads ads expand to all Meta advertisers Read More »
Google has once again reversed its plans for third-party cookies, deciding to keep them in Chrome instead of creating a separate system as previously intended.
What’s next as Google keeps cookies amid challenges to its dominance Read More »
The IAB reports podcast ad revenue surged 26.4% in 2024, which it notes was a significant acceleration from the 5.5% growth rate recorded in 2023.
IAB: Podcast ad spend accelerates, fueling digital audio’s $7.6 Billion Year Read More »
This collaboration aims to encourage advertiser confidence, enhance station credibility, and boost revenue for community broadcasters.
MediaHeads 360 and Media Host join forces to redefine community radio advertising Read More »
Download your guide to navigating global media planning in a converging landscape. Read the report here.
3 Key Media Convergence Trends Read More »
After testing and tweaking the feature for more than a year, Instagram has now officially launched its new “Blend” option for Reels, which enables you to create a shared feed of recommended Reels with a friend or group chat.
Instagram launches ‘blend’ reels sharing feature Read More »
For the past six years, Cumulus Media | Westwood One has commissioned Advertiser Perceptions annually to survey brands and agencies on five key drivers of ad effectiveness – How would you rank them?
QMS, Wavemaker, and Made This launched Australia’s first programmatic high-impact 3DOOH campaign for Garnier, pushing Out of Home boundaries.
QMS and Garnier shine with Australia’s first programmatic 3DOOH activation Read More »
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