January 2019

Gen Alpha is influencing marketer moves

A Hotwire study found that 81% of US parents of Generation Alpha – those born from 2010 onward – say their children are influencers when it comes to tech purchases.


Mobile hits tipping point this year

Mobile is currently the second-largest ad medium by spend, and will overtake TV across key markets this year if current growth rates are maintained.


Vodacom service revenue declines in South Africa

Group revenue climbed up 1.5% to R23.0 billion and service revenue was up 2.4% to R18.9 billion, but South Africa service revenue declined 0.9% to R13.9 billion.


This is the average take home pay in South Africa at the start of 2019

In December, the average banked real-take home pay was R14,094 showing – a 0.5% year-on-year change and a slight improvement from November.


This is how much quieter Cape Town's waterfront was this December

The V&A Waterfront in Cape Town recorded 2% fewer visitors in December 2018 compared to 2017.

Business Insider