MONTHLY ARCHIVE

March 2018

What will a direct-brand future mean for TV advertising?

At the Interactive Advertising Bureau’s Leadership Conference, IAB head Randall Rothenberg gave what may prove to be one of the most significant industry speeches in years,

The Media Online

Ford SA recall: Thousands of Focus, Kuga and vans affected by 'clutch issue'

Ford SA is recalling vehicles fitted with manual gearboxes that could be at risk of a 'clutch pressure plate fracture, with a risk of fire'.

Wheels24

Golfing environment a 'grand slam' for brands

Johan Scholtz, head of Golf Ads, explains how brands can achieve a grand slam across reach, recall, targeting and engagement in the golfing environment.

Bizcommunity

Kantar Millward Brown announces South Africa's Top 20 Best Liked Ads of 2017

In number one spot for a second year in a row is Samsung, this time with their Knox-Seagull ad.

Bizcommunity

Instagram introduces shoppable posts as it looks to play a bigger role in ecommerce

Instagram is launching shoppable posts as it looks to create a “seamless experience” for retailers.

Marketing Week