The Myers Report is projecting media buyers and marketers could reduce ad spend by as much as $3 billion this year due to a decline in consumer confidence stemming from coronavirus.
19 March 2020
The Myers Report is projecting media buyers and marketers could reduce ad spend by as much as $3 billion this year due to a decline in consumer confidence stemming from coronavirus.
19 March 2020
The Joburg Property Company SOC Ltd (JPC) has expressed concerns with the heightened level of illegality taking place in the outdoor advertising space.
19 March 2020
The country's largest banking group by market capitalisation says it has experienced "a material slowdown" in its South African operations since the beginning of 2020.
19 March 2020
While going from zero to one million cars in little more than a decade is certainly an impressive achievement, Tesla is still far off traditional automakers in terms of its output.
19 March 2020
Monty, an AI predictive commentator developed for Foxtel by Mindshare Sydney, is the most celebrated campaign for media excellence of 2019, according to the WARC Media 100.
