June 2014

Survey shows South Africans are turning to online platforms for their financial advice

A massive 78% of the readers surveyed chose to turn to Fin24 for financial guidance and, even more interestingly, will do so three times more often than turning to the financial supplements in the weekly newspapers.


Quantast: An introduction to Twitter for the real-time Advertiser

New ad targeting capabilities from Twitter give brands a way to use their own data to create more niche targeting and deliver even more tailored advertising across Twitter's platform.


JWT's 10 mobile trends for 2014 and beyond

JWT, one of the world's best-known marketing communications brands, explores how the world of mobile connectivity is evolving in its third annual report on trends in the mobile sphere.


The SpaceStation takes on ad sales for Media24 Magazines Digital brands

All digital advertising sales, campaign management and invoicing for all Media24 Magazines Digital brands will be conducted by The SpaceStation as from 1 June.


Here's something to make your blood run cold

Television advertisers, who know how we hate interruption advertising, and that we head for the loo, turn on the kettle, or simply PVR past the ads, now have a new strategy — they can 'push' the ad content to your mobile phone during ad breaks!