NEWS ARCHIVE

Below are links to current and past industry news content updates.

CURRENT POSTS

Twitter bans political ads globally

Twitter CEO Jack Dorsey tweeted that the platform will no longer accept political ads beginning 22 November.

MediaPost

The four pillars of global brand building

Brand building requires marketers to balance short-term acquisition with long-term emotional connection.

Warc

Rugby World Cup Final breaks streaming records

The load during the Final was the largest ever seen in Africa, with three times more peak concurrent viewers than in the first game.

Gadget

The many challenges of making OOH programmatic

VIOOH argues that 2020 will be the year programmatic OOH will go mainstream. Demand and supply are certainly growing, yet there are some pretty big hurdles and tricky questions.

Mediatel

MTN accused of illegally erecting billboard

Ward 89 councillor Amelia Bester alleges the mobile operator illegally erected a billboard at a bridge along 14th Avenue.

ITWeb