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Subscribe
Newsletter
Archive Search
Previous Newsletter Issues
Previous Articles / Topics
About
Contact Us
Search
Media Industry News
Subscribe
Newsletter
Archive Search
Previous Newsletter Issues
Previous Articles / Topics
About
Contact Us
Newsletter from the 24 July 2025
Global
New study shows Google tracking persists even with privacy tools
A new SafetyDetectives study reveals the surprising extent of Google tracking across the web in the US, UK, Switzerland, and Sweden. Discover how Google Analytics, AdSense, and YouTube embeds collect your data, even when using DuckDuckGo.
Hack Read
Global
AI agents threaten DSPs, Microsoft sees incompatibility
An advertising and marketing expert argues that artificial intelligence (AI) will interrupt basic programmatic advertising platform functions if not rewritten, based on its original automated processes.
Media Post
Global
Controversial AI companions are already popular among teens, report says
As xAI rolls out controversial AI companions, a new report released by Common Sense Media states that 72% of teens in the U.S. have already experimented with this synthetic form of virtual friend and/or romantic partner.
Media Post
Local
HP is launching an ad business with laptop-targeted ads and a streaming service
With 160 million U.S. users, the tech manufacturer wants a slice of the ad pie.
Ad Week
Global
The dark traffic problem: why a billion people use ad-blockers
Next year, a full billion people will access the internet through “brutal” ad blockers that don’t just stop ads but prevent on-site tracking, harming publisher monetisation – the reasons why are more complex than just annoying ads.
Warc
Global
WhatsApp starts showing ads in status and channels for select users
Meta starts monetising Whatsapp!
Mashable
Global
Measuring AI’s invisible influence as traditional attribution models shatter
Attribution is changing — it’s no longer about clicks, but whether AI tools like ChatGPT recommend your brand during purchase decisions
Media Post
Global
WARC Consumer Trends 2025: Five shifts shaping consumer spending
Rising living costs, health focus, and new social habits are shaping consumer spend in 2025, says WARC.
Warc
Global
Linear’s ad-supported adult viewing share still near 70%
Traditional TV content viewing of long-form programming - half-hour and hour-long TV shows - still commands major attention among adults age 18 and up - comprising 67.4% share for June for ad-supported linear TV networks, according to the TVB.
Media Post
Global
AI slop is proliferating on YouTube—and major brands are advertising against it
If you’re on the internet these days, you’d be hard-pressed to not run into AI slop. Brands like HBO Max, Amazon Hub Delivery, and Samsung Home Appliances had their ads appear next to low-quality AI-generated videos.
Marketing Brew
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