Global

Omnicom grows in Q1, alters full-year outlook
April 17, 2025
Omnicom reported a 1.6% gain in total revenue for the first quarter to $3.69 billion, with organic growth of 3.4%. The U.S., the company’s largest region was up 4.6%.
Media Post
Publicis starts year with strong Q1
April 17, 2025
Publicis Groupe started the year strong with Q1 net revenue up 9.4% to €3.54B ($4.01B) and 4.9% organic growth.
Media Post
‘Minecraft’ becomes year’s highest-grossing theatrical to date
April 17, 2025
In just 10 days, Warner Bros.' "A Minecraft Movie" has become the highest-grossing film of the year, earning $550 million globally ($281 mill. in domestic revenue), according to IMDb Box Office Mojo.
Media Post
Google launches automatic marketing content extraction
April 14, 2025
Google will pull information about promotions and products from merchants' existing marketing materials to display across Search and beyond.
Search Engine Land
People losing trust in social media as disinformation spreads
April 14, 2025
The trust gap between legacy media and social media is growing, as disinformation, fake news, and a lack of regulation knocks people’s confidence in creator-led content, research finds.
Warc
Kantar Creative Effectiveness Awards Announces 2025 Winners
April 14, 2025
According to Kantar, the winning ads highlight four rising creative trends in the industry, giving marketers inspiration for how to use creativity to connect with audiences and predispose people to their brand.
Media Update
How To Stop Diminishing Returns In Performance Media
April 14, 2025
Ad fatigue, competition, and platform changes are making it more difficult to sustain performance.
Media Post
How The Omnicom-IPG Deal May Impact Your Media Plan
April 14, 2025
If you’re an advertiser wondering how the Omnicom-IPG deal could disrupt the media landscape—and possibly your own media planning and buying efforts--you’re not alone.
Media Post
Nielsen Dominating Upfront Currency, Once Again
April 14, 2025
After two days of high-level industry discussions, it’s clear that despite talk of “alternative currencies,” most upfront ad deals this year will still be guaranteed using the long-dominant Nielsen metric.
Media Post
WPP inches away from legacy ID solutions with InfoSum acquisition
April 14, 2025
The deal ramps up the holding group’s Artificial Intelligence-powered data and identity capabilities at a time of widespread signal loss for marketers.
Marketing Dive

FIND WHAT YOU'RE LOOKING FOR

Media Loop is committed to bringing you what you need, when you need it. Use our search function to find exactly what you’re looking for.

Stay In Touch

Subscribe

Level up your media & marketing knowledge! Subscribe to Media Loop’s newsletter for daily updates, exclusive insights, and industry trends delivered straight to your inbox.
Scroll to Top