SABC makes Afrikaans U-turn

The SABC has admitted it made mistakes in reshuffling and

Seven charts that show how SA may finally be turning the corner

Analysts think the country is fundamentally in a ‘better’ position

Tiger Brands appoints new Chief Marketing and Strategy Officer

Tiger Brands has appointed Lorraine De Graaff as Chief Marketing

DOOH once again proves itself highly effective at driving real-world action

A new case study conducted with Tractor Outdoor and a

Juno Leads AGENCY SCOPE 2025 / 26 on Overall Client Satisfaction

Independent South African media agency Juno has been recognised as

DStv misses historical Winter Olympics coverage to fans dismay

DStv’s failure to secure the rights to the Winter Olympics

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  • Latest in Local

SABC makes Afrikaans U-turn

The SABC has admitted it made mistakes in reshuffling and
  • Latest in Local

SABC makes Afrikaans U-turn

The SABC has admitted it made mistakes in reshuffling and
  • Latest in Local

SABC makes Afrikaans U-turn

The SABC has admitted it made mistakes in reshuffling and
  • Latest in Local

SABC makes Afrikaans U-turn

The SABC has admitted it made mistakes in reshuffling and

Latest News

2026 Vision: The OOH trends shaping the year ahead

  • Local
As we look toward 2026, the Out-of-Home (OOH) industry continues to evolve at an incredible pace; powered by technology, data, and a renewed focus on creativity and impact. The lines between physical and digital media are blurring faster than ever, transforming OOH into one of the most dynamic and measurable channels in the media mix.
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The rise of interactive ads: How marketers are engaging users in 2026

  • Global
Banner ads feel pretty dead at this point. Nobody clicks them, most people don’t even see them anymore because of banner blindness. Interactive ads took over and 2026 is where it stopped being experimental and just became how things work now.
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What 4 AI search experiments reveal about attribution and buying decisions

  • Global
AI search rarely appears in analytics, yet it shapes trust, shortlists, and sales velocity. These experiments show where measurement breaks.
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Effie 2026 call for entries announced

  • Local
Campaigns are eligible if they flighted in South Africa between 1 February 2025 and 31 January 2026. For entries submitted in the Sustained Success category, campaigns must have flighted between 1 February 2023 and 31 January 2026. Key dates to diarise • How to write a winning Effie entry workshop (online): Thursday, 5 March 2026 • Early Bird entries: 1 April – 30 April 2026 • On-Time entries: 1 May – 14 May 2026 • Last Minute entries: 15 May – 29 May 2026
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Super Bowl 2026: Viewership, engagement and ads analysis

  • Global
Breaking down all the key stats from the big game’s ads, including cost, reach, social engagement and more.
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A safer way to manage incentive payouts, rewards and competition prizes

  • Local
Caxton Media’s engagement company, FoneWorx, is a South African leader in incentive management, loyalty programmes and prize fulfilment. Recognising the growing need for a more secure alternative, FoneWorx developed a robust incentive management system that is transforming how brands manage rewards and payouts.
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OpenAI details how ads will work in ChatGPT

  • Global
OpenAI’s Assad Awan says ChatGPT ads let advertisers reach Free and Go users safely, with relevance and privacy built in.
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Google reinvents ads, drives search agentic

  • Global
“We aren't just bringing ads to AI experiences in Search; we are reinventing what an ad is,” Srinivasan wrote in a blog post. The shift is turning Search into a tool where ads inspire and answer questions simultaneously.
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What is clipping? The performance-based distribution model revolutionizing digital advertising in 2026

  • Global
It doesn't look like traditional advertising. It isn't influencer seeding. And it doesn't rely on paid media in the usual sense. Instead, clipping is reshaping how brands achieve scale and performance by distributing short-form video through native, creator-driven content, guaranteeing reach while staying invisible to the audience as "marketing."
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