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Newsletter from the 24 April 2025

MediaHeads 360 and Media Host join forces to redefine community radio advertising
This collaboration aims to encourage advertiser confidence, enhance station credibility, and boost revenue for community broadcasters.
Bizcommunity
3 Key Media Convergence Trends
Download your guide to navigating global media planning in a converging landscape. Read the report here.
Nielsen
Instagram launches ‘blend’ reels sharing feature
After testing and tweaking the feature for more than a year, Instagram has now officially launched its new “Blend” option for Reels, which enables you to create a shared feed of recommended Reels with a friend or group chat.
Social Media Today
Marketers vastly understate the sales effect of creative and significantly overestimate the impact of targeting
For the past six years, Cumulus Media | Westwood One has commissioned Advertiser Perceptions annually to survey brands and agencies on five key drivers of ad effectiveness - How would you rank them?
Hispanic Ad
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