Consumer time spent with media is rising, but time spent with ad-supported media is shrinking, according to PQ Media’s 2025 Global Consumer Media Usage Forecast.
Time spent with media reaches ‘saturation,’ declines first time since great recession Read More »
WPP reported a 2024 net organic revenue decline of 1% and a fourth-quarter shortfall of 4.2%. Investors sent the stock down 15% on the London Exchange after the firm released the results Thursday morning.
WPP lost ground in 2024, expects to lose more this year Read More »
In recent years a growing number of SEO industry insiders and others who use Google Search and Google Ads have voiced concerns about noticeable changes and wondered whether the company’s services are broken.
Google Ads: Is declining quality intentional? Read More »
Dentsu reported a slight net organic revenue decline for full-year 2024 of 0.1% but noted sequential quarterly improvement throughout the year with Q4 organic growth 2.6%. The results were in line with recent guidance.
Dentsu moves to restore growth after flat 2024 Read More »
Interpublic Group reported a net organic revenue decline of 1.8% for the fourth quarter, with 0.2% organic growth for full year 2024, versus flat for the prior year.
IPG loses ground in Q4, posts slight growth for 2024 Read More »
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