While streaming continues to make gains, the increase in linear spend during the period, even despite a decline in impressions, signals a sharper focus by marketers on quality outcomes.
Linear ad spend grew in Q1 despite economic uncertainty: iSpot Read More »
Eighty20’s 2024 Q4 Credit Stress Report tracked the impact of economic forces on the South African consumer, with a particular focus on consumer credit behaviour.
South Africans owe R2.5 trillion Read More »
NIQ SA has released its latest State of the Retail Nation analysis for the last quarter and full year calendar year of 2024, showing moderate increases in retail sales despite a strong festive season finish. SA consumers spent nearly R637bn on fast-moving consumer goods (FMCG) through traditional and modern trade channels during the year.
South Africa Economic Outlook January 2025. Ten key messages from this report.
PWC: Key macro themes and scenarios for 2025 Read More »
©2025 MediaLoop. All rights reserved.
Privacy Policy
Terms of Service
