Great SEO starts with smart testing. Here’s why even failed tests drive big wins – and how to build a data-backed testing process that works.
6 SEO tests to help improve traffic, engagement, and conversions Read More »
Over half (57.8%) of US consumers prefer to use Google search over AI platforms like ChatGPT when they need a factual answer, according to a December 2024 survey from Pearl conducted by Censuswide.
Google remains go-to search engine over Artificial Intelligence tools Read More »
More than half of respondents also said they rely on their community for information rather than Google or other search engines.
Survey: 42% of people say Google Search is becoming less useful Read More »
Research suggests that they are a big problem for publishers reliant on traffic from search engines, as that click-through from search results – whether paid or organic – drop sharply.
AI overviews hit publisher traffic hard, study finds Read More »
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