82% of viewers see streaming ads through a combination of free streaming services, ad-based tiers of subscription streaming services, and vMVPD services that feature ads as part of their live/linear bundles of channels.
The company has announced that from today, all DStv Premium, Compact Plus and Compact customers will have access to two concurrent streams as part of their subscription, giving them the freedom to watch on any device, including smart TVs, laptops or smartphones.
The Independent Communications Authority of South Africa (Icasa) has initiated another inquiry into the state of competition in the subscription broadcasting services market. This process looks to evaluate changes in market conditions and dynamics since the conclusion of public hearings in 2021, which were initially delayed due to the Covid-19 pandemic.