Newsletter from the 15 May 2025

  • Global
Most visited websites in the world
This Visual Capitalist infographic shows the world’s most visited websites as of November 2024, highlighting key web trends.
Social Media Today
  • Global
Busting customer retention myths
In e-commerce, successful retention isn’t just about loyalty programmes or keeping more customers—it’s about boosting spend among those who stay.
Warc
  • Global
How to get cited by AI: SEO insights from 8,000 artificial intelligence citations
From ChatGPT to Gemini, here's what each artificial intelligence model trusts – and how strategic content earns visibility in generative search results.
Search Engine Land
  • Global
Google Search traffic decline is inevitable, execs say
Google execs believe Search will lose traffic to Gemini or ChatGPT, and urged urgent Gemini monetization, according to an internal document
Search Engine Land
  • Local
Social media platforms are replacing Google
When it comes to South Africa, social media platforms are the go-to for 99.3% of respondents, according to a February 2025 survey by software company Meltwater that looked at internet use among what is estimated to be more than 50-million users.
The Media Online
  • Local
MTN Group sees revenue, subscriber growth in Q1
The Pan-African mobile operator announced its Q1 financial results today, saying it now has 297 million customers in the 16 markets in which it operates.
IT Web
  • Global
PubMatic brings generative AI to media buying platform
PubMatic has launched a generative artificial intelligence powered platform giving advertisers greater control and insight into media spend.
Marketing Dive
  • Global
Google search up 49% one year after artificial intelligence overviews launch
One year after Google released Artificial Intelligence Overviews, data gets published showing total search impressions rose more than 49%, highlighting a dramatic shift in how people seek and find information.
Media Post
  • Global
S4 Capital reports 11.4% organic shortfall in the first quarter
S4 Capital reported a 14.3% net revenue decline in the first quarter to 178 million GBP (about $235 million) with an organic net revenue shortfall 11.4%.
Media Post
  • Global
Microsoft’s job cuts to directly impact LinkedIn workforce
Despite record engagement and revenue growth, LinkedIn faces new layoffs as announced by parent company Microsoft.
Media Post
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