AI-powered cookies give users more control over their data while helping marketers gain better insights with less tracking.
Agentic cookies will change digital privacy and personalization Read More »
The app is now up to 320 million active users, and is gaining growth momentum, while Mark Zuckerberg recently reiterated his view that it will soon become the next billion-user app
Research suggests Threads is driving more engagement than X Read More »
With video uploads increasing by 36% year-over-year, the business-to-business social platform is testing a new full-screen vertical video display for users on both mobile and web, as well as video analytics tools and enhanced video search results.
LinkedIn takes on TikTok with new vertical video features Read More »
Social network X is trying to capitalize on the uncertainty surrounding ByteDance apps like TikTok and Lemon8 by launching a dedicated vertical video feed.
X is rolling out a dedicated vertical video feed for US users Read More »
Citing the 157 million monthly active users across Disney+, Hulu and ESPN+, she said the new initiative would look to use technology to connect brands with key sports and live entertainment events using what Ferro called “scene-level metadata.”
Brands report anecdotal evidence that users are clicking links in ChatGPT and Google Gemini search results, driving traffic and sales.
Are people clicking links in ChatGPT search? Brands Say yesse Read More »
While brands may think jumping on viral trends is a good idea, 33% of consumers find it embarrassing, according to Sprout Social.
Marketing to social media users in 2025: Here’s what the numbers say Read More »
Meta CEO Mark Zuckerberg has announced that the company is discontinuing its fact-checking program, and moving to an X-style “Community Notes” system for clarifying claims made by users.
Meta is getting rid of fact-checks and switching to community notes Read More »
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