Traditional approaches to defining company culture often fall short. Instead of focusing on vague values, organizations should identify and cultivate “Multiplier” behaviors. Multipliers excel in their roles and empower those around them
Radio in the Western Cape is in good health. Overall listening to regional radio has increased by 7,7% YoY but there is one standout performer. Smile FM is the fastest growing station in the Western Cape, with a 20% YoY surge in listenership.
Smile FM listeners grow by 20% Read More »
Sola Oke, the MD of Pernod Ricard’s business in Africa, described the continent as “a significant white-space opportunity in the world for the premium-plus spirits and Champagne segment”.
Pernod Ricard buys rest of South African gin business Inverroche Read More »
The Magazine category has shown excellent resilience this year, finding some good momentum from the first quarter of 2024 when it had a 7.6% growth.
ABC Q4 2024: Magazines show resilience in 2024 Read More »
Starting the year off relatively stable with only a 1.6% decrease in circulation from the previous quarter to this quarter in Q1, newspapers slipped into a double figure decline in Q2 of almost 14%
ABC Q4 2024: Last quarter cements a mixed bag for 2024 for newspapers Read More »
South African retail sales rose 3.1% year on year in December after rising by a revised 7.6% in November, according to the latest figures from Statistics South Africa.
SA’s retail sales rise 3.1% year on year in December Read More »
Interpublic Group reported a net organic revenue decline of 1.8% for the fourth quarter, with 0.2% organic growth for full year 2024, versus flat for the prior year.
IPG loses ground in Q4, posts slight growth for 2024 Read More »
Google’s latest move forces SEOs to rethink how they measure success. Here’s what you should be focusing on now.
Is rank tracking dead? Why Google’s new rules are changing the game Read More »
The app is now up to 320 million active users, and is gaining growth momentum, while Mark Zuckerberg recently reiterated his view that it will soon become the next billion-user app
Research suggests Threads is driving more engagement than X Read More »
Marketing is a complicated discipline that must at once create fame and sell goods, but as the techniques by which you achieve these two goals have diverged, marketing has become less effective.
The Multiplier Effect model: why integrate strategies? Read More »
©2025 MediaLoop. All rights reserved.
Privacy Policy
Terms of Service
