The radio stations and TV channels bleeding the SABC dry
Two of the SABC’s three main free-to-air channels and eight radio stations are running at a loss, including once prominent platforms like 5FM, Radio 2000, and RSG.
Two of the SABC’s three main free-to-air channels and eight radio stations are running at a loss, including once prominent platforms like 5FM, Radio 2000, and RSG.
The SABC, e.tv and community TV stations collectively face the existential danger of the overnight loss of millions of viewers on 1 April when their ratings will plunge and with that their precious ad income.
For advertisers seeking to foster genuine connections, Mediamark’s exclusive partnerships with leading stations like Bok Radio, Zibonele FM, and Thetha FM offer an unparalleled opportunity to tap into deeply loyal and engaged audiences.