Wayne Bishop, writing for the Advertising Media Forum, warns that without critical thinking, marketers and agencies risk chasing hype and sentiment over grounded, fact-based solutions.
Exercising a dose of marketing caution in 2025 Read More »
Blending creativity, community, and cultural power on South Africa’s most iconic canvas.
The art of impact: How Kena Outdoor reimagined a national icon Read More »
Herman’s appointment is more than a personal milestone. It’s a powerful acknowledgment of her 25 years of industry leadership, unwavering dedication to media excellence and her passion for nurturing the next generation of talent, says Meta Media.
Meta Media celebrates Claire Herman’s appointment to the AMASA Council Read More »
The 78th Annual General Meeting of the Association for Communication and Advertising (ACA) took place on Wednesday, 16 July 2025, where the new board of directors and executive committee (Exco) for the 2025/26 fiscal year was confirmed.
ACA welcomes new board and leadership team for 2025/26 Read More »
LinkedIn is seeing record engagement, and with over a billion members, its AI-powered Accelerate campaigns help advertisers reach highly relevant audiences across sectors.
An overview of LinkedIn’s ad options and targeting tools [infographic] Read More »
It seems there’s never enough content – companies are flocking to generative AI tools, especially for digital video ad creation, new data finds, but separate research indicates a stark dip in trust if a piece of content is perceived to be AI-generated.
AI at a crossroads: corporate take up collides with dipping consumer trust Read More »
Often overlooked, Gen X is set to spend $15.2 trillion in 2025—making it the world’s second-largest consumer market after the U.S., nearly doubling China’s.
NielsenIQ report reveals Gen X as trillion-dollar consumer powerhouse through 2033 Read More »
The advertising industry continues to buy connected TV the wrong way. We have carried over one-to-one programmatic logic from display and online video into a channel that behaves nothing like them. CTV is not a personal screen; it is a household screen.
CTV is not a one-to-one channel, so stop buying it like one Read More »
The Digital Law Company has asked the court to hold Meta in contempt for not providing data on users sharing explicit content of SA schoolchildren on WhatsApp. The firm seeks possible jail time for Meta’s SA public policy head if the company continues to defy a court order to release the data and shut down offending channels across WhatsApp, Instagram, and Facebook.
WhatsApp and Instagram owner taken to court for contempt in South Africa Read More »
“SABC will receive R704 million over the MTEF. This includes R43 million for programme production, R464 million to support the core public broadcasting mandate, R197 million for Channel Africa,” Minister Solly Malatsi said.
SABC gets R700 million Read More »