Threads ads expand to all Meta advertisers
After a limited test in January, Meta is now rolling out Threads ads globally, opening new options for marketers.
Threads ads expand to all Meta advertisers Read More »
Google claims news is worthless to its ad business after test involving 1% of search results in eight EU markets
Google has reported the results of an experiment it ran which removed news from search results for 1% of users for 2.5 months in eight* markets in Europe — claiming the results show that news is essentially worthless to Google’s ad business.
Microsoft quietly tests ‘AI search mode’ for Bing
Microsoft has quietly been testing a feature for Bing, calling it an AI search mode that will look different than Copilot, yet similar to Google’s AI search with summarized results.
Microsoft quietly tests ‘AI search mode’ for Bing Read More »
LinkedIn takes on TikTok with new vertical video features
With video uploads increasing by 36% year-over-year, the business-to-business social platform is testing a new full-screen vertical video display for users on both mobile and web, as well as video analytics tools and enhanced video search results.
LinkedIn takes on TikTok with new vertical video features Read More »
YouTube testing cost-per-hour masthead
Brands can purchase specific hours leading up to major product launches, time-sensitive announcements, and other moments.
YouTube testing cost-per-hour masthead Read More »
