Gail Schimmel, CEO of the ARB, said that in a climate of growing misinformation, the Board wants to be seen as a trusted space where consumers feel confident to raise concerns about advertising that may breach the rules.
E-tv owner eMedia posted record ad revenue of R2.23bn for the year ending March 2025 — up from R2.17bn in 2023/24, despite a national decline in TV ad spend.
Media is at a turning point as the Department of Communications and Digital Technologies’ third draft of the White Paper on Audio and Audio-Visual Media Services and Online Safety, released on 11 July, proposes a sweeping redefinition of what counts as “media.â€
New research shows mobile game spending reaching $126-billion in 2025, as developers adopt hybrid monetisation and direct-to-player models.
MultiChoice CEO Byron du Plessis acknowledged that MultiChoice had lost many subscribers in recent years, adding that the company has a massive opportunity to win customers back in South Africa.
From Lagos to Cape Town, Santiago to Seoul, people want to be cool. “Cool†is a word we hear everywhere – in music, in fashion, on social media. We use it to describe certain types of people.
This comprehensive BMR forecast explores how shifting economic and policy conditions are likely to shape consumer behaviour over the next three years. Drawing on both local and global trends, the study integrates policy uncertainty metrics, retail performance indicators, and broader macroeconomic signals.
A new SafetyDetectives study reveals the surprising extent of Google tracking across the web in the US, UK, Switzerland, and Sweden. Discover how Google Analytics, AdSense, and YouTube embeds collect your data, even when using DuckDuckGo.
An advertising and marketing expert argues that artificial intelligence (AI) will interrupt basic programmatic advertising platform functions if not rewritten, based on its original automated processes.
As xAI rolls out controversial AI companions, a new report released by Common Sense Media states that 72% of teens in the U.S. have already experimented with this synthetic form of virtual friend and/or romantic partner.