More than 20 companies are coming together to create a framework that will enable media agencies to better use artificial intellgience (AI) to complete their buying and selling across a fragmented landscape of publishers, per a press release.
TymeBank has revealed plans to rename itself to GoTyme in the first half of 2026 as part of its efforts to evolve the brand.
According to data analytics company Euromonitor International, the luxury retail landscape is being reimagined, with brands moving beyond transactional spaces to offer curated lifestyle experiences.
The report, based on data from major global agencies, covers 42 markets and shows U.S. media costs rising to 3.8% inflation this year, with a slight increase to 4.0% expected next year.
South Africa’s gambling turnover hit a record R1.5 trillion in 2024/25, up from R1.1 trillion the year before, according to the National Gambling Board. Gross gambling revenue rose 26.5% to R75 billion, driven mainly by online betting, while casino revenue fell 4.1% to R16.6 billion
The Media Rating Council (MRC) has revoked Meta’s brand-safety accreditation due to the tech giant’s decision to opt out of the MRC’s annual auditing program. Arielle Garcia, COO of watchdog group Check My Ads said “They likely see it as an unnecessary expense, and perhaps as a liability, given their evolving posture and policies relating to brand safety and content on its platforms.â€
BusinessTech earned 17 million page views throughout September, while Daily Investor was in second place with 12 million page views.
The Southern African Freelancers’ Association (Safrea) has launched its annual Freelance Rates Survey – a useful tool to obtain an accurate picture of what media, communications, and related freelancers are earning in the country.
Tech companies are in a race to create superintelligent AI, regardless of what the consequences of creating something much smarter than humans might be. It’s led to hundreds of public figures from the world of tech, politics, media, education, religion, and even royalty signing an open letter calling for a ban on the development of superintelligence until certain conditions are met.
YouTube is adding a timer feature to help users manage binge-watching, aiming to encourage healthier viewing habits and prevent user burnout.