Did you miss last week’s MediaLoop newsletter?
No stress — we’ve got you covered. Our new website’s archive section is perfect for catching up when the week gets away from you. Have a look.
Did you miss last week’s MediaLoop newsletter? Read More »
MediaLoop launch searchable content website
The industry news cycle is relentless, so we created a searchable website for media professionals to stay in touch with industry news. MediaLoop’s curated industry content is now available in one place where you can browse and search previous articles and newsletters.
MediaLoop launch searchable content website Read More »
News faces a UGC tipping point as advertisers look elsewhere
Advertising faces a breaking news dilemma: bigger audiences aren’t translating into revenue. By 2026, more ad spend is expected to go to UGC than to news publishers or broadcasters.
News faces a UGC tipping point as advertisers look elsewhere Read More »
Business Day: Your trusted, insightful business news – made more accessible – Out today!
For nearly 40 years, Business Day has been your go-to source for factual, business agenda setting news. We take pride in this mission and are honoured by your continued trust.
Business Day: Your trusted, insightful business news – made more accessible – Out today! Read More »
What’s behind SABC news glitch?
SABC2’s weekend glitch left Afrikaans news viewers in the dark, prompting outrage and talk of political interference or just plain incompetence.
What’s behind SABC news glitch? Read More »
News24 appoints Mbali Soga as assistant editor: Lifestyle
She will take on the role alongside her position as editor-in-chief of TrueLove and Drum, expanding her portfolio to include News24 Life.
News24 appoints Mbali Soga as assistant editor: Lifestyle Read More »
South Africa’s fastest-growing news publication
TopAuto is South Africa’s fastest-growing news publication, having achieved over 200% year-on-year audience growth.
South Africa’s fastest-growing news publication Read More »
Google claims news is worthless to its ad business after test involving 1% of search results in eight EU markets
Google has reported the results of an experiment it ran which removed news from search results for 1% of users for 2.5 months in eight* markets in Europe — claiming the results show that news is essentially worthless to Google’s ad business.
Decoding Curated Deals: How Standardized Reporting Can Bring Transparency
Curation is the latest buzzword in programmatic advertising, but the concept is far from new. We’ve seen SSPs package publisher inventory in various ways for years now. But the slew of third parties coming in to do on-platform curation is changing the dynamics in our space.
Decoding Curated Deals: How Standardized Reporting Can Bring Transparency Read More »
South Africans are ghosting the news
Something odd is happening with the readership of South African news websites; it’s dropping like a stone. Why? Is that globally unusual? Will it come back? Who, or what, is responsible?
South Africans are ghosting the news Read More »