Stacy DeRiso discusses what sets Initiative apart from its agency competitors and how she’s leading her staff amid a transitory period as Omnicom awaits approval on its plan to buy Interpublic. Taking on a new role as global CEO of a media agency is a career-defining challenge at any time, let alone when the agency is in the process of being acquired.
South Africa’s producer inflation was at 2.1% year on year in August, up from 1.5% in July, statistics agency data has shown.
A new study from Warc says that global advertising spend is now predicted to grow 7.4% this year to $1.17tn, a marked upgrade of 1.2 percentage points (pp) from Warc’s June forecast due to an exceptional second quarter performance.
The South African Broadcasting Corporation (SABC) could recover over R11 million paid to former chief operations officer Hlaudi Motsoeneng. City Press reports that the Special Investigating Unit (SIU) obtained a court ruling in its case against three former executives who paid the money to Motsoeneng and Motesoeneng himself.
As campaign deadlines loom, brand relaunches accelerate, and digital partners are needed yesterday, the idea of a fast-track pitch has found some traction.
Ogilvy Cape Town has appointed Nkanyezi Masango chief creative officer.
Dentsu has been named Large Agency of the Year at the 2025 New Generation Social & Digital Media Awards, reaffirming its leadership in marketing innovation. This recognition highlights dentsu’s bold, data-driven campaigns that blend strategic foresight with creativity.
Enver Groenewald will oversee all of the SABC’s advertising and sponsorship sales, as well as SABC TV Licence collections, alternative revenue streams, partnerships and new commercial opportunities.
Hello again, social friends! This week we’re covering new AI integrations into LinkedIn while TikTok is offering greater insights into trending topics. Let’s take a closer look and see where these tools can improve your social media strategy.
Part of the brand’s “creative commerce†strategy, the outdoor activations feature QR codes that access special offers at Kroger locations.