Unlock marketing ROI: Three growth blockers to beat in 2026
Google’s head of advertising in Sub-Saharan Africa discovers the factors hampering brand growth.
Google’s head of advertising in Sub-Saharan Africa discovers the factors hampering brand growth.
Synthetic data offers a compelling solution. Organisations can generate statistically representative versions of their proprietary data and share them with measurement partners—preserving privacy while restoring analytical depth. It enables analysis of customer transactions or niche audiences without exposing personal data.
Canal+’s Showmax will end subscriptions for its doomed video streaming service from 1 April 2026 as Showmax content will temporarily be moved to DStv Stream, and later Canal+’s app, also known as Canal+.
As Omnicom Media settles into its new reality following the landmark acquisition of Interpublic Group (IPG), Asia Pacific CEO Tony Harradine is focused on one thing, and that is giving the business clarity and momentum for what comes next.
Dentsu X has launched the Creator Catalyst for Africa, strengthening its position as one of the continent’s most connected media networks, with teams on the ground who understand how influence really works across African cultures, platforms, and communities.
Pinterest said that its report reveals a cultural shift away from perfectionism and reinvention, and toward brands, foods and experiences that enhance self-expression, comfort and positive vibes. As per Pinterest: “People want to feel good about their lives in 2026, not upend them.”
YouTube now ranks as the world’s largest video media company — beating out Disney, Paramount, NBC and Warner Bros. Discovery in total ad revenue intake for 2025, according to a new report from financial research firm MoffettNathanson.
Meta Platforms on Tuesday acquired Moltbook, the internet forum launched in January 2026 for artificial intelligence (AI) agents, imitating Reddit’s format, where humans simply observe. The web is shifting from tools that answer questions to agents that execute tasks.
NielsenIQ (NIQ) South Africa has released its State of the Retail Nation analysis* for the calendar year of 2025, showing healthy growth in retail sales value and volume. South African consumers spent nearly R683.3bn on fast-moving consumer goods (FMCG) through traditional and modern trade channels during the year under review. This represents year-over-year value growth of 5.7%, with unit sales increasing by 6.7%.
An overview of retail advertising investment in South Africa from October to December 2025, including ad spend levels, media mix, and competitive activity across major retailers. Get the report here.