For decades, cinema has played a unique role in bringing families together. Long before social media or streaming platforms, it was one of the original shared media experiences – where stories weren’t just watched, they were experienced collectively.
The Federal Trade Commission this morning announced agreements with three big agency holding companies — Dentsu, Publicis and WPP — to discontinue what the FTC described as “unlawful collusion that imposed uniform standards on brand safety.
Nelson Mandela University, Media Development & Diversity Agency (MDDA) and the Economic Development Fund (EDF) have launched a student-driven Creative Media Lab aimed at bridging the gap between academic training and the demands of the media and marketing industries.
Between 2 and 5 seconds*. That’s the sweet spot for capturing attention today. But not merely on a single advert – multiple exposures to messaging, where each one grabs fleeting glances of attention, have been shown to break through the attention barrier that marketers find themselves currently battling
ESPN Africa has confirmed the acquisition of broadcast rights to France’s iconic Top 14, widening the range of elite club rugby for fans across sub-Saharan Africa.
Its central finding is clear: longevity, not initial virality, determines cultural impact. While TikTok’s rapid content cycle sees trends rise and fall within days, those that spread across three or more countries are typically rooted in shared emotions, everyday behaviours or repeatable cultural cues.
The global tech giant’s president, Brad Smith, announced in March 2025 that Microsoft would invest R5.4 billion to expand data centre capacity in South Africa and train South Africans with AI skills.
Johnny Davids, the beloved TV presenter of programmes like Landbouweekliks on VIA (DStv 147) and Kwêla and Ysters op die Landgoed on kykNET (DStv 144) who was also a sports commentator on SuperSport in Afrikaans died on Thursday morning after a heart attack. He was 48.
Despite evidence suggesting that teen social media bans in Australia are not yet having the intended impact, officials in the EU are pushing ahead with their own plans for teen social media bans. Bloomberg reported that Emmanuel Macron, president of France, is leading the charge to implement EU-wide rules on teen app access.
A major new study has found that social media advertising delivers 11% lower attention and engagement during the day, when consumers are most active out of the home. The findings highlight a clear opportunity for advertisers to get the most from their social campaigns and position out of home (OOH) as a channel to prime and amplify social media campaigns.