30-day vs. 7-day attribution in Google Ads: What the shorter window revealed
Overlapping attribution can inflate channel performance. Learn how tightening the window reduced overlap and increased ROAS 62%.
Overlapping attribution can inflate channel performance. Learn how tightening the window reduced overlap and increased ROAS 62%.
Ster-Kinekor is installing a new IMAX theatre at The Zone @ Rosebank in Johannesburg, which will become its premium cinema site in Gauteng. IMAX theatres provide a superior movie-viewing experience compared to most conventional cinema screens, with sharper image clarity, better colour reproduction, and immersive surround-sound audio.
South Africa’s podcast boom has, until now, largely unfolded in regulatory silence. That silence is beginning to break—and not a moment too soon.
TrendAI has published research on the security and governance risks linked to agentic AI in organisations, based on a survey of 3,700 business and IT decision-makers across 23 countries. The study points to a widening gap between the pace of AI deployment and the controls organisations have in place to manage it.
SABC releases show statistics in support of its decision to axe Face the Nation.
Contagious Radar 2026 dives into the key trends shaping UK culture and marketing and how brands can adapt to meet evolving consumer needs. The Contagious Radar 2026 identifies key cultural and technological trends that will impact the marketing industry in the year ahead.
LinkedIn is rolling out new tools, including an AI interview feature for Hiring Pro. Meta warns EU advertisers of rising costs due to digital service taxes, and X is reworking its verification process after user complaints — with updates also coming to Instagram, Facebook, TikTok, and WhatsApp. Here’s what matters most.
Netflix released the second season of its live-action adaptation of the beloved One Piece anime on Tuesday, 10 March 2026, most of which was filmed at Cape Town Film Studios in South Africa. According to data from Flix Patrol, the show’s second season has proven highly popular among global audiences.
Advertisers have criticised Google’s ad automation, and now generative AI is taking it further, automating the entire ad supply chain, with a new agentic platform using “neuro-contextual intelligence” to plan and activate media campaigns.
Ivan Moroke, a respected marketing leader and strategic advisor, until recently the CEO of Kantar, is joining Ann Nurock as an executive director at Relationship Audits SA.