In debates about South Africa’s media future, two claims often surface at the same time: that the future of broadcasting lies entirely in streaming, and that “Nobody watches the SABC anymore”. Both arguments overlook something important. They fail to recognise how the public broadcasting ecosystem actually works, and the role it continues to play in South Africa’s media landscape.
Meta may cut more than 20% of its workforce, Reuters reports, as the company looks to offset heavy spending on AI infrastructure, acquisitions, and hiring. Meta had nearly 79,000 employees at the end of December.
The WARC Effective 100 has been released, highlighting the work of big brands in creating value and putting fans at the centre of their campaigns. WARC totals the results of the most important global and regional effectiveness awards of 2025.
The United Stations has announced that it has welcomed Candy Dempers as Commercial Manager, and Mingi Makhubele as Brand Manager of Kaya959
YouTube is taking a major step to expand its advertising business by introducing longer, unskippable commercials for viewers watching through television devices. The change comes after the video platform reported a record year for advertising revenue, underscoring how dramatically the media landscape has shifted toward digital video.
March 2026 marks a monumental milestone for Gagasi FM as the station celebrates 20 years of servicing and connecting with people of KZN. The anniversary follows the unveiling of “The Sound of KZN” as the station’s refreshed payoff line towards the end of 2024, reinforcing its deep connection with the people, culture and vibrant energy of the province.
The Warc Media 100 rankings, an independent global benchmark of the world’s most awarded campaigns and companies for media, have been released.
Rolex led all advertisers during the 2026 broadcast with three minutes of airtime.
Google’s head of advertising in Sub-Saharan Africa discovers the factors hampering brand growth.
Synthetic data offers a compelling solution. Organisations can generate statistically representative versions of their proprietary data and share them with measurement partners—preserving privacy while restoring analytical depth. It enables analysis of customer transactions or niche audiences without exposing personal data.