Marketers are set to cut display ad spend by 30% in 2026 as consumers shift from the open web to AI-driven and entertainment platforms, Forrester predicts. With AI summaries and chat interfaces reducing audiences and click-throughs, budgets will move to CTV, streaming audio, and social video, while offline experiences rebound as 52% of US adults seek more in-person connections.
“I would like to formally propose that we pledge to not accept ad money from online gambling brands.”
On Wednesday, Paramount Global will reportedly start by letting go of at least 1 000 workers in the United States, followed by another 1 000 workers, that will also impact and affect staff at Paramount Africa in South Africa. The first 1 000 people let go tomorrow, represent 5% of Paramount’s workforce. By December 2024 Paramount had 18 600 full-time workers and 3 500 project-based staff.
Over and above the general provisions of the ARB Code, specialised sections that govern advertising standards within specific industries (such as alcohol, food, healthcare, and others) impose additional requirements tailored to the sensitivities and regulatory concerns of that sector.
South African grocery retailer Pick n Pay reported a smaller loss before tax, saying it reflected success strategic initiatives.
DStv customers in South Africa have redeemed over 1.6 million DStv coins to pay for subscriptions since the MyDStv app rewards feature launched a month ago. The system lets users use earned coins to reduce monthly fees and access other perks.
The Top 25 TV channels in 2025 in the group of SEM 8 – 10 – the type of viewers most sought after by advertisers because of their consumer spending power – has MultiChoice and M-Net’s kykNET (DStv 144) as the number one pay-TV channel.
Nearly two-thirds of South Africans expect better household conditions by 2026, though many have grown numb to inflation. Consumers are cutting back on luxuries and relying on loyalty and rewards programmes to cope with rising costs
It began as a bold idea from DOOH.co.za – South Africa’s leading Out-of-Home (OOH) news and industry platform – to remind the world that before hashtags, filters, and sponsored content, there was OOH: the original influencer. Months later, The OG Influencer has done precisely that — sparked conversation, turned heads, and reignited pride in the billboard’s power.
Nike was crowned the Coolest Brand Overall in a retrospective look at the performance of brands over the last decade, with Apple and Samsung second and third place respectively at the Sunday Times GenNext Awards. See winners here: