Author name: chloeml

Local

Good news about ads on Disney+ in South Africa

Prominent tech publications reported that the changes allowed ads on every Disney+ plan, including its more expensive Standard and Premium plans. “The change quietly ends completely ad-free streaming on the platform, even for those paying top dollar,” one publication reported.

Global

Social media updates and new features to know this weekSocial media updates and new features to know this week

Pinterest – Is putting ads directly into visual search results.
LinkedIn – Is testing a new feed that only shows posts from people you actually follow or have connected with.
Meta – Launched Muse for Mac, allowing users to give the AI agent permission to perform tasks directly on their computer.
YouTube – Has new guidance for creators and brands that want to change the direction of a channel without losing their existing audience.

Local

MMA SA opens retail media measurement standards for public comment

MMA South Africa has released a draft South African Retail Media Measurement Standards Framework for a 60-day public consultation starting 14 September 2026. The Framework aims to create consistent, transparent and comparable retail media measurement across South Africa’s retail media industry.

Global

AI buying platforms will run 27% of US Ad Spend by 2030, Forecast says

The report describes the growth as ‘unusually rapid’ and frames AI as supporting rather than disrupting an already-concentrating market, with spend flowing toward the largest platforms. The number to sit with is this: within four years, roughly a quarter of US ad dollars will not be steered by a human media buyer at all. Optimisation, targeting and allocation increasingly happen inside black-box automated systems.

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