Last week’s TED conference in Vancouver sounded a clear alarm: our digital ecosystem is broken—and it’s putting democracy, truth, and human autonomy at risk.
Social media’s dangers confronted at TED 2025 Read More »
The trust gap between legacy media and social media is growing, as disinformation, fake news, and a lack of regulation knocks people’s confidence in creator-led content, research finds.
People losing trust in social media as disinformation spreads Read More »
So by “longer short” videos, we’re not talking about a shift back to long-form content of 5 minutes or more. Consumers are now more willing to engage with 3-minute-long videos.
Data shows that longer clips are gaining traction on TikTok Read More »
Data from YouGov Profiles, analysed by consumer insights company KLA, highlights how South Africans are increasingly using social media to discover, engage with, and purchase products.
The rise of social commerce Read More »
I can’t imagine why anybody would want this, nor why Meta thinks that anyone would want it, while I also can’t see it having an overall positive impact on social media interaction. But…
Instagram experiments with AI-generated comments on posts Read More »
Under new CEO Fernando Fernandez, the FMCG giant intends to spend 50% of its media budget on social channels and will increase influencer marketing investment twentyfold.
Why is Unilever’s CEO Fernando Fernandez investing in influencers? Read More »
YouTube’s success is partly a result of how easy it is to discover new podcasts on the platform, while a reflection of the fact that the medium is increasingly becoming more visual.
YouTube proves video podcasts can draw huge audiences Read More »
If TikTok avoids a ban in the US, global advertising spend on the platform should reach $32 billion, a 24.5% year-on-year increase. With a faster rate of growth than either Facebook (9.3%) or Instagram (19.0%), this growth would see it take 11% share of total social spend worldwide.
Global, Social media monthly usage comparison Read More »
“Instagram is considering launching a stand-alone app for its short-form–video feature, Reels, Instagram chief Adam Mosseri told staff this week, according to a person who heard the remarks.”
Instagram may be exploring a separate Reels app Read More »
it’s developing its own social media platform in a move to counter the current negativity on the internet. Semafor first reported BuzzFeed’s plan for the platform this past week.
©2025 MediaLoop. All rights reserved.
Privacy Policy
Terms of Service
